Ormond Beach, FL - Rev Racing is proud to announce a new partnership with Daytona Beach, FL-based suncare company, Habana Brisa.
Habana Brisa is a local, woman-owned business in the Daytona Beach area. Their products, a line of suncare made without oxybenzone and octinoxate, are all reef and inland waters friendly. Their products are also non-GMO, Vegan, made with natural oils and ingredients infused with Vitamin E.
Both organizations found immediate alignment with initiatives that were at the core of their goal-related missions.
“Our mission is to protect people having fun in the sun,” said Wendy Holly, owner and CEO of Habana Brisa. “We want to see people fit, active, happy, outdoors, and leading healthy lifestyles. We are thrilled to partner with Rev Racing. As a woman-owned business, Habana Brisa and Rev Racing share a common vision to mentor and support diversity in both business and racing. Rev Racing’s diversity programs have had a positive impact on so many youths and drivers in the sport. When the partnership opportunity presented itself, it was a perfect fit, our missions were aligned and we knew right away that we wanted to be a part of this influential mentoring program.”
Habana Brisa will be the official sunscreen partner of Rev Racing for the 2023 season. It will provide a broad spectrum of protection - perfect for a day in the sun and at the races protecting the team drivers, crew, fans and guests.
“We are thrilled to partner with Habana Brisa this season,” said Max Siegel, Rev Racing Owner. “Our goal is to work and partner with diverse businesses and organizations while staying focused on creating meaningful, safe opportunities for minority and female competitors to advance in the sport. We are excited to work with Wendy and Habana Brisa this season!”
About Habana Brisa
Habana Brisa Reef Friendly Suncare was created by the late Ron Rice, founder of the iconic American brand, Hawaiian Tropic. Ron’s formulas have always been market leading and made of the highest quality ingredients. Wendy Holly our CEO, Ron’s protégé and life-long friend was asked by Ron to join him in the development and launch of Habana Brisa, now a woman-owned business. Habana Brisa products are SPF 30, 50, & 70 - Vegan, Non-GMO, Gluten-free, Paba and Paraben free, Broad Spectrum, and Reef Friendly. Habana Brisa brand continues in memory of Ron Rice.
About Rev Racing
Headquartered in Concord, North Carolina, Rev Racing, owned by Max and Jennifer Siegel, brings together championship caliber executives, competition staff, and equipment in a unique academy-style environment. Rev Racing currently operates two ARCA Menards Series teams, under the direction of Matthew Bucher, and four NASCAR Advance Auto Parts Weekly Touring Series. In addition, Rev Racing manages a youth racing initiative that allows kids ages 12-18 to compete in the INEX Legend cars. New to 2023, Rev Racing will be expanding into the National Series, fielding a full-time ride in the NASCAR Craftsman Truck Series with its technical alliance partner, Kyle Busch Motorsports (KBM). Nick Sanchez, recent 2022 ARCA Menards Series Champion, will pilot the No. 2 Gainbridge Chevrolet for Rev Racing and owners Max and Jennifer Siegel.